Build mindshare and marketshare with targeted content
First of all
To the point.
Need to connect with key audiences? Point Publications helps you know your targets and land your messages.
To the mind.
Want to keep your audiences engaged? Point Publications helps you get in their heads and stay there.
Services
Content strategy
Copywriting
Audience engagement strategy
Brand strategy
Content marketing
Since 1990
Jim Falloon is a writer, strategist, and brand champion. He founded Point Publications in 1990 to help clients find their voice and engage their audiences with riveting content. His marketing and communications firm has provided content strategy and copywriting services to technical, financial, educational, medical, scientific, environmental, engineering, commercial, and retail clients across the U.S.

“I’m impressed with Jim’s engaged thinking — the way he helped our client work through their ideas and core messages. He’s conscientious, creative and engaged from start to finish.”
Kevin Houchin, Houchinlaw.com