Build mindshare and marketshare with riveting content

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person holding camera lens
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selective focus of man smiling near building
First of all

To the point.

Need to connect with key audiences? Point Publications helps you know your targets and land your messages.

woman in red hijab with white powder on her face
woman in red hijab with white powder on her face

To the mind.

Want to keep your audiences engaged? Point Publications helps you get in their heads and stay there.

Services

Content strategy

Copywriting

Audience engagement strategy

Brand strategy

Content marketing

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person holding light bulb

Since 1990

Jim Falloon is a writer, strategist, and brand champion. He founded Point Publications in 1990 to help clients find their voice and engage their audiences through relevant, meaningful content. His marketing and communications firm has provided content strategy and content development to technical, financial, educational, medical, scientific, environmental, engineering, commercial, and retail clients across the U.S.

“I’m impressed with Jim’s engaged thinking the way he helped our client work through their ideas and core messages. He’s conscientious, creative and engaged from start to finish.”

Kevin Houchin, Houchinlaw.com